Date/Horaire
18/11/2026
18h00 - 19h30 Europe/Paris
Categories
“Made en France et Ailleurs” series, with Fons Trompenaars.
Webinar title : “Beyond Hofstede: From Cultural Differences to Dilemma Reconciliation with Fons Trompenaars”
To book your ticket: scroll down!
Free for SIETAR members
For decades, intercultural management has focused on identifying, measuring and comparing cultural differences. But has this helped us resolve the dilemmas these differences create? Fons Trompenaars challenges some of the fundamental assumptions behind Hofstede’s influential cultural model and invites us to rethink the future of intercultural competence. Drawing on his work with Charles Hampden-Turner, Fons explores how seemingly opposing values such as individual freedom and collective responsibility, universal rules and particular relationships, can be reconciled to create innovative solutions.
He will also introduce DilemmAI with the Dilemma Solver, demonstrating how artificial intelligence can help identify and analyze cultural dilemmas and support creative reconciliation.
As Fons puts it: “The more digital you go, the more analogue you need.”
Join this interactive webinar to challenge established thinking, explore real cultural dilemmas and discover how we can move from intercultural sensitivity to intercultural creativity, turning differences into sources of connection, innovation and shared value.
Preparing for the interactive webinar: To make the most of this session, we invite participants to obtain access to the following cultural assessment tools in advance:
These tools will help participants reflect on their own cultural preferences and provide a practical starting point for exploring cultural dilemmas and their reconciliation during the webinar.
Bio: Fons Trompenaars is a Dutch organizational theorist, internationally recognized intercultural management expert, and founder of Trompenaars Hampden-Turner. He is the author of Riding the Waves of Culture, now in its fourth edition and included in the Thinkers50 2024 Management Classics Booklist. For over four decades, he has challenged conventional thinking about culture, leadership and diversity. Together with the late Charles Hampden-Turner, he pioneered an approach that goes beyond identifying cultural differences to reconciling the dilemmas they create.
A recipient of the 2023 George Petitpas Award and appointed Honorary Member of SIETAR Global in 2025, Fons continues to advance the field, exploring how artificial intelligence can strengthen human creativity in reconciling opposing values. His central message: the future of intercultural competence lies not merely in understanding differences, but in turning them into shared value.